Brand designer building identity systems that hold up everywhere they show up. Graphic & Experience design at NC State, Class of 2027. Raleigh, NC.
Brand designer building identity systems that hold up everywhere they show up. Graphic & Experience design at NC State, Class of 2027. Raleigh, NC.
logo wall
Logos I’ve designed, some for clients and some just for fun.
WOVEN Brand System
Brand Storytelling Strategy
2025
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Visual Identity
Logos
Art Direction
A speculative streetwear brand and digital campaign that teaches younger generations to practice digital privacy and autonomy against mass surveillance. Remain undefined.
La Resistencia Album Cover
Print Design & Editorial Branding
2026
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Album Covers
Packaging
La Resistencia Sigue is a conceptual album cover design created for a fictional latin-rock band. Pictured are Women of the FMLN Guerrilla (Farabundo Martí para la Liberación) during the Salvadoran civil war in 1980.
The Pockt Logo
Logo Redesign
2024
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Logos
Visual Identity
A minimalist logo and motion identity for The Pocket (PCKT), a local videography company focused on MMA highlights and underground music.
Beyond Colors Foundation
Brand Kit, Web & Experience Design
2024
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Visual Identity
UI/UX
Logos
The goal of this project was to develop a conceptual brand aimed at serving visually impaired individuals, along with designing a prototype website on Figma that adheres to the WCAG (Web Content Accessibility Guidelines).
Elevate MMA Combat Gear
Combat Gear Design
2023-2024
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Art Direction
Visual Identity
Muay Thai shorts for Elevate’s MMA fighters, intended for both competitive bouts and training sessions.
Static Bloom Album Cover
packaging design & visual identity
2026
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Packaging
Album Covers
Static Bloom is a conceptual album cover designed for a post-punk band self-releasing a four-track EP.
Kids Museum Branding and Experience
Brand Kit, Web & Experience Design
2024
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Visual Identity
UI/UX
Logos
In a group of 3, we redesigned the Kick-Off-to-Kindergarten event for Marbles Kids Museum, designing a curated learning experience and brand ecosystem.
Neurolink Brand Video
Branding, Video Ad Campaign
2025
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Visual Identity
Art Direction
NeuroKin is a speculative wearable designed to facilitate memory transfer, emotional resonance, and cultural continuity through discreet ear-based technology.
I'm Chelsy, a brand designer studying graphic design at NC State. Since 2022 I've designed for restaurants, fighters, bands and startups, including marketing for more than 20 restaurants at Giorgios Hospitality Group. I start with the story a brand needs to tell, then build the system that tells it everywhere.
I'm Chelsy, a brand designer studying graphic design at NC State. Since 2022 I've designed for restaurants, fighters, bands and startups, including marketing for more than 20 restaurants at Giorgios Hospitality Group. I start with the story a brand needs to tell, then build the system that tells it everywhere.
I'm Chelsy, a brand designer studying graphic design at NC State. Since 2022 I've designed for restaurants, fighters, bands and startups, including marketing for more than 20 restaurants at Giorgios Hospitality Group. I start with the story a brand needs to tell, then build the system that tells it everywhere.
why work with me
I design for the person on the other end. My UI/UX background means the system has to work for whoever uses it, not just look good in a deck.
I keep many brands consistent. Twenty-plus restaurants taught me how to keep each one distinct while the details stay right.
I've led, not just made. I've run client consultations, directed campaigns and onboarded new designers.
when I'm not designing
You'll find me hugging a tree and not drinking the kool aid. But seriously, I enjoy exploring different art mediums such as collage mixed-media, painting, and DJing.
I try to immerse myself in my local art & media community and network with other creatives.
I am family oriented at heart and I enjoy tending to my loved ones when I can.
